For fitness & studios

Classes that fill themselves — and members who stay.

The short answer

Loving Idea builds studios a schedule-first website and an AI assistant that answers first-timer questions and books the intro class.

One-time builds: website from $1,000, assistant from $800.

The three leaks in every studio’s funnel

Schedule questions on repeat

Nobody reads the schedule.

“Is tonight’s class on? Can beginners come?” Every answer is on the schedule — which is exactly where nobody looks.

First-timers hesitate at the door

She never walks in.

People don’t skip your studio because they chose another one. They skip because they didn’t know what to expect.

Members lapse quietly

Then the renewal goes.

Nobody cancels loudly. They miss two weeks, then a month, then the renewal.

The system

Watch one call book itself.

AnsweredBookedWelcomed

Without · Sunday night

  • Unanswered · 9:15
  • Unanswered · 9:31
  • Unanswered · 9:58

0 classes · 3 unanswered

With · same night

  • Booked · 9:15
  • Booked · 9:31
  • Booked · 9:58

3 classes · 0 unanswered

On one Sunday night: without an assistant, three first-timers ask and get no answer. With one, three book their first class and nobody is left waiting.

One nervous first-timer — watch her make it to the mat.

One more mat out MondayMon 6:02 PM
Studio North Yoga★ 4.9 · schedule · your first classBook

Class times, levels and what-to-bring, readable on a phone — with “your first class” front and centre.

HerI’ve never done yoga — which class should I start with?

Your assistantMonday 6:00 PM beginner flow is perfect — small group, mats provided, no experience expected. Want me to save you a spot?

HerOkay — yes! Book me in.

It answers like your best front-desk person and books the intro spot.

Your class roster

Mon · 6:00 PMBeginner flow · first-timer · welcome queued

Her phone, Monday

See you at 6! Wear something comfy — mats and props are here. Doors open 5:45.

  1. Website· one-time buildThe schedule sells the class
  2. AI Assistant· one-time buildA warm answer, booked
  3. Automation· one-time, per workflowShowing up gets easier

Monday’s 6 PM beginner class has one more mat out — and she books the 10-pack on Thursday.

$1,000 to $2,600, one-time.

Schedule-first site from $1,000, intro-class assistant from $800. Welcome and win-back automations are quoted fixed, from $500 each.

See all published pricing

What moves the price

  • Your booking platform — Mindbody, Glofox, WellnessLiving — we build around it
  • Whether memberships and class packs are sold online or in-studio
  • How many welcome and win-back automations you run

Questions fitness & studios actually ask.

Does it work with Mindbody or Glofox?We build around them.

We build around them. Mindbody, Glofox and WellnessLiving all provide booking widgets that drop right into your new site — class caps, waivers and payments keep working exactly as they do now. Direct booking by the assistant depends on the platform’s partner-approval process; we confirm what yours allows before you sign.

Can it sell memberships?It books classes and intro offers directly.

It books classes and intro offers directly. Membership purchases run through your existing platform’s checkout — we wire the path so it’s one tap, not a treasure hunt.

What about waivers?Signed before they arrive.

Your existing waiver flow gets linked into the booking, so it’s signed before they arrive — no clipboard pile-up at the front desk.

Will the win-back messages feel spammy?They’re yours to approve.

They’re yours to approve — a friendly check-in at the rhythm you choose, not a drip campaign. One good “we missed you at the 6 AM” beats ten robotic blasts.

Tell us what you run.
One conversation is enough to scope it.

15 minutes to scope · one fixed quote · replies within 1 business day